Passionate Global Speaker
I have a calling: guiding and arming marketers to take control and better leverage the most powerful data source on the planet: organic search. From building professional service teams from the ground up to evangelizing the power of search data directly to clients and marketing leaders, I show organizations how to translate “SEO” into a source of transformative intelligence that helps every facet of a business tap directly into the needs of their customers.
Keynote Speaker
I have spoken internationally at marketing conferences of every size, from 250 to 1000+. I love sharing my experience, insights, and failures (and how I’ve learned from them), and ready to cover a variety of topics, whether as a keynote speaker or in conversation with a panel.
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Areas of expertise include:
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SEO
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Digital marketing
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Content marketing
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Community building & customer success
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Data evangelization
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Marketing team strategy
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Building professional services organizations
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Business intelligence
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Digital transformation
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Entrepreneurship
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Audiences:
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All industries
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All levels of digital marketing expertise
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As seen at:
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BrightonSEO
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Advanced Search Summit
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Yext Onward
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C3
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MnSearch
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eTail West
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SearchLove
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SMX Next
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Moderator & Interviewer
I have a passion for meaningful conversations between great creative and marketing minds, whether that means sitting down for a one-on-one interview or moderating a panel of thought leaders from a stage.
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Key skills include:
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Optimizing questions
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Guiding and shaping conversations
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Witty follow-up questions
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Making space for panelists to share their expertise and opinions
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Creating a respectful environment for discourse and valuable differing opinions
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Emphasizing and sharing takeaway points for the audience
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Building genuine rapport that allows panelists or interviewees to share freely
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Types of events:
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Panels in front of live audiences
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Live fireside chats
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Interviews for blogs
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Digital panels and webinars
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Video interviews
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Onsite Team Trainings
SEO should be a culture, not a tactic. For the last ten+ years, I have worked with and trained teams at all levels in organizations to arm them with the search data that can help them better understand their customers, work more effectively as a team, and make their brands more successful.
Teams include:
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Marketing Teams
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Communications Teams
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Content Teams
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SEO Teams
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C-Suite Execs
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IT/Tech Teams
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Product Teams